Invitation to Register – IP Webinar – CBBC with Alibaba
Learn more about Alibaba’s new Simp’Ali IPR Cooperation Program for SMEs
In partnership with Alibaba, CBBC will hold a webinar on 25th January 2021, to introduce the Simp’Ali IPR Cooperation Program newly launched by Alibaba. This webinar will be the fifth session of CBBC’s online IP protection training series. CBBC and Alibaba have established long-term cooperation under the framework of the Memorandum of Understanding (MoU) signed in 2014. The MoU was renewed by both parties in 2017, and 17 roundtables and one IP training webinar have been held so far to support rights owners with their IP protection on the platform.
This webinar aims to provide a detailed introduction of Alibaba Simp’Ali IPR Cooperation Program which sets out to provide SMEs with simplified IPR protection tools and additional support, while fostering new communication channels for Alibaba to better understand the evolving needs of SMEs for IPR protection to support their business development goals. In addition, the program also provides participants with effective communication and feedback channels and opportunities to participate in live Simp’Ali activities. We are delighted to invite Mick Ryan, Brand Cooperation Director, Flora Fan, Brand Manager and Emily Xu, Brand Manager from Alibaba to join this webinar and introduce about how SMEs could utilize the program to protect their IP rights in a more efficient way.
- Date: 25th Janaury 2021
- Time: 09:00-10:00 BST (UK time) 17:00-18:00 CST (China time)
- Language: English
- Where: ZOOM webinar, the live link will be shared via email after completing registration.
Agenda (Beijing Time):
17:00-17:05 Welcome speech from CBBC and Alibaba
Ms. Yuan Yuan, Director, Business Environment, CBBC
Mr. Mick Ryan, Director, Brand Cooperation, Alibaba
17:05-17:15 Introduction about Simp’Ali IPR Cooperation Program
Ms. Flora Fan, Brand Manager, Alibaba
17:15-17:30 Introduction about SME Advisory Committee
Ms. Emily Xu, Brand Manager, Alibaba